**This course is included for FREE when you book a 1-Day Site or custom website design with us at PowerUp Productions!
We’ve packed over a decade of our hands-on experience into this course, merging depth and pragmatism, distilled and contextualized for small businesses and solopreneurs like you.
This course is made specifically for folks who are making a positive impact and change in the lives of those they serve.
A creative brief is the most powerful distillation, crystal clear, specific, and unique understanding of your business, your offerings, and who you serve. Everything you do in your business is informed by this foundation.
In this lesson you’ll unpack and refine:
To boil this lesson down to one point: you need to create offerings that your audience needs, and in a form that makes it easy for them to make the decision to purchase. You need offerings to sell. This lesson helps you do that!
At the heart of your business model is how of your offerings fit together as an integrated whole, becoming the marketing and sales engine for your business.
To help you create and experiment with the form of your offerings, you’ll be guided through our Offering Matrix which covers specific examples of creative variables to craft offerings that are perfect for your audience:
No matter what you do, online or in the world, you are always communicating with words. Your words need to embody the essence and uniqueness of what you have to offer and how you can uniquely help your audience.
In this lesson we’ll cover writing strategies and practical approaches to crafting messaging that engages and keeps your audience around, including a step-by-step creative process for writing your website pages!
Your goal more than anything is to engage very specific people who have unique problems whom you and your business understand better than anyone else, and that you and your offerings are uniquely suited to solve better than anyone else.
In this lesson will discuss how you can reach your audience with authenticity.
Approaching our success through embodiment means orienting ourselves to understand our business and experience beyond merely our thinking mind and reactivity, and instead anchoring ourselves into the innate wisdom inhabiting our bodies and the full spectrum of our experience with presence
In this lesson you’ll learn a simple, yet powerful meditation practice that will help you cultivate presence, mindfulness, and awareness of your whole experience, rooted in your body.
I am the founder and CEO of PowerUp Productions, a mindfulness based creative agency. For the last decade we have served hundreds of meaning-driven clients who are making the world a better place. Our clients include spiritual teachers, creatives, healers, consultants, coaches, yoga teachers, wellness practitioners, just to name a few.
I am a business coach, entrepreneur, and meditation teacher. I have an MSEd in counseling psychology and I’m a certified teacher in Judith Blackstone’s Realization Process, a direct path to embodied nondual awakening.
I live in Asheville, NC and work with clients all over the United States and the world.